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Rouge · Events

Monterey Peninsula · California

Monterey Car Week

August 2027 · ends Sunday 15 August with the Concours

The week · 35+ events, many of them free

Ten days, one peninsula

Car Week is not one show but dozens, spread across Monterey, Pebble Beach, Carmel-by-the-Sea, Laguna Seca and The Quail. In 2026 it ran for ten days, from 7 to 16 August, with more than 35 events, over 100,000 visitors across the county and more than 100 local charities benefiting. There is no single pass: each event sells its own tickets.

Thursday 12 August 2027

The Tour

The Pebble Beach Tour d'Elegance takes concours cars out on the road: they line up before 7 a.m. and leave at 9.30 for a run of about 70 miles that traces parts of the original 17-Mile Drive and normally heads down Highway 1 through Big Sur. In 2026 the route was changed because of a wildfire. It is free to watch along the way.

2026, for reference

Where it happens

At Laguna Seca, the Pre-Reunion and Corkscrew Hillclimb on 8–9 August and the Motorsports Reunion on 12–15 August; car shows on Ocean Avenue in Carmel on 11–13 August; auctions in downtown Monterey on 13–15 August; The Quail, A Motorsports Gathering, on 14 August; and the Pebble Beach Concours d'Elegance on 16 August.

Getting round

Mind the fog

Expect heavy traffic all week. In 2026 Carmel ran a free shuttle from Larsen Field on Rio Road to Carmel Plaza on its car-show days, and 17-Mile Drive closes to non-Concours traffic from 12 to 15 August 2027. Road racing left Pebble Beach after 1956 for a purpose-built circuit at Laguna Seca.

With company

Monterey Car Week, with company.

Going to Monterey Car Week with a companion, or looking for a date for it? Rouge is a high-class escort and companion agency in London, for women and men, arranging company at events in London and worldwide.

A companion or escort for Monterey Car Week

Dozens of car events across Monterey, Pebble Beach, Carmel and Laguna Seca, ending with the Concours on Sunday 15 August. Tell us who you’d like beside you and we’ll see who we can find: male and female escorts and companions, for women and men. We don’t publish a list of people. We reply with options, then confirm every detail with you.

Monterey Car Week: the evening and the after-party

The evenings are the auctions and the private parties around Pebble Beach and Carmel, most of them by invitation. Invitations to private parties are the hosts’ to give; the table, the car and the company for the evening are ours to arrange.

The rest of Monterey Car Week, arranged

The seats, a table for dinner before or after, somewhere to stay, getting there, and company for the evening. All of it, or just one part: pick the parts.

Can Rouge arrange an escort for Monterey Car Week?

Yes. Rouge arranges male and female escorts and companions, for women and men, for one day at Monterey Car Week, one evening or all of it. Message us on WhatsApp with your dates and what you have in mind.

Is there an after-party at Monterey Car Week?

Yes, through the week, hosted by the auction houses and car makers, mostly by invitation.

Can Rouge find me a date for Monterey Car Week if I already have tickets?

Yes. Already have your seats? We’ll find the suite, the car or the company. Or the other way round. We fit around what’s already arranged.